Think colour, excitement, funky style and inspirational design and you have Mariposa, a dream come true for those who love to shop for clothes, jewellery and footwear. Now their new Outlet Store in the Montgomery Arcade has created something fresh, exciting and surprisingly joyful for shoppers.
The Outlet is fed with excess stock, end-of-line treasures and those delightful last-pair finds from both the Nelson store and the two Tākaka stores. This steady flow means the three main stores can regularly welcome new designs while the Outlet brims with incredible deals. Not every size is always available, which is where Mariposa’s famous “Cinderella moments” come in, the magic of discovering that the very last piece fits you perfectly. “We didn’t want it to feel cluttered or chaotic like some outlet stores can,” explains owner Tracey Brignole. “This bigger, beautiful space lets everything breathe, while still offering the thrill of a bargain.”
Mariposa has always stood out for its seriously funky clothing, footwear and jewellery, specialising in comfortable, colourful, urban ethnic streetwear. Based in sunny Golden Bay, the company has spent nearly two decades carving its own path with bold, expressive fashion. Many of their garments are designed in-house, hand-selected, or personally sourced from overseas. Their signature looks are vibrant, relaxed and unapologetically fun, perfect for those who want to dress with personality and comfort.
The wider Mariposa family has grown over the years to include sister stores ‘Soul by Mariposa,’ featuring high-quality, globally sourced footwear, from Blundstone to Merrell, Fly London to Birkenstock and more. The footwear selection alone is enough to tempt even the most practical shopper. The jewellery and giftware collections add another layer of charm with handmade pieces, unique designs and thoughtful gifts with soul.
What makes the new Outlet particularly exciting is how seamlessly it ties Mariposa’s story together: the creativity of their original Tākaka store, the vibrancy of Nelson, and the practicality of ensuring quality stock finds the perfect home. It’s a space where sustainability meets style, where colour meets comfort, and where fashion lovers can experience the joy of discovery, often at a fraction of the price.
Whether you’re seeking a wardrobe lift, a last-pair miracle, a gorgeous gift or just a dose of sunshine, Mariposa’s Outlet Store delivers it all with heart, flair, a rainbow of colour and plenty of funk.
Mariposa Outlet Store
Montgomery Arcade, Nelson
mariposaclothing.co.nz
